4 Secret Tips for Buttons and Links in Squarespace + How to Add One [UPDATED 2023]
Previously, I talked about Social Share Buttons as your Digital Flyers. Let’s go back again in our #ThrowbackThursday episode. The traditional way of giving out flyers is by hiring advertisers that you will meet in malls, streets, and bazaars. Now that most marketing is done on social media, you need digital flyers to reach more people.
I present to you Squarespace Buttons & Links!
Ever wondered how websites have buttons and links that you’ll eventually be attracted to clicking? I’ll teach you how to add button blocks and links and our secret tips in today’s episode!
FOR YOU NOT TO GET LOST:
How to Add Button Blocks and Hyperlinks
HOW TO ADD BUTTON BLOCKS
Click "Edit" on your Squarespace website.
Select "Edit Site Header" > "Elements."
Toggle the "Button" switch on.
Edit the button text and connect it to the desired link.
Click "Done" and remember to save your changes.
HOW TO ADD HYPERLINKS
Click on a "Text Block" or a "Text Box."
Fill in the text for your hyperlink.
Highlight the text.
Select "Link" and add the URL.
Click "Save."
Squarespace Buttons & Hyperlinks as Your Digital Advertisers
Buttons and links in Squarespace are versatile tools that can enhance your website's user experience and boost your online presence. Here are some key advantages:
Enhanced Call-to-Action: Buttons are perfect for directing user actions, such as contacting you or downloading content.
Effective File Downloads: Use download buttons to distribute files, making it easy for users to access your resources.
Stylish "Read More" Links: Elevate your content by adding stylish "Read More" buttons that encourage users to explore further.
Pinterest Save Buttons: Connect your website to Pinterest, expanding your content's reach and improving SEO.
But did you know that you can use Squarespace buttons and links in a lot of ways?
4 Secret Tips to Maximize Button and Link Potential
USE IT AS A DIAL-UP/SEND MAIL DIRECTLY TO YOUR PHONE NUMBER
If people are interested or just simply in a hurry, they tend to look for your contact details such as email or phone number. You will see, when you add that contact button or link, you can expect a surge of emails or calls, trust me!
USE IT TO DOWNLOAD FILES
When people see the word ‘’download now’’, it will immediately give a rush of endorphins. The users will be excited. By adding a download button/link, you can power up your freebies, and the more chance people will actually click it. Make sure the button looks legitimate because you don’t want to make your website a breeding ground for viruses!
BUTTON-UP YOUR READ MORE LINK
This trick requires a tiny code injection, don’t panic, because I’ll explain it to you in layman’s terms.
Go to your desired page.
Navigate to Design > Custom CSS > Paste the Code.
Code:
/* Read More Blog Link */.blog-more-link {
border: 2px solid #a8a6a1;
padding: 10px 20px;
border-radius: 30px; /* round shape */
background: #a8a6a1; /*background color */
color: white !important; /*font color*/
}
.blog-more-link:hover{
background: #9e9c98; /*background colour on hover */
}
Adding a button for your read more link can give emphasis to the content. The more chance your viewers will click it, yay!
PINTEREST SAVE BUTTONS
In my previous blog, I talked about how to add Pinterest Save Buttons. Read: Make your Blog PINable - 5 Strategies to Get Your Content Shared on Pinterest. Affiliating your website to Pinterest really gears up your marketing power. Not only will your content be shared in one of the aesthetic apps, but it can also surely help your SEO.
Additional Strategies for Using Squarespace Buttons and Links
5. PROMOTE SPECIAL OFFERS
Buttons and links can be your secret weapons when it comes to promoting special offers and discounts. Create attention-grabbing buttons with phrases like "Limited Time Offer" or "Get 20% Off Today." By linking these buttons to specific product pages or checkout pages, you can drive sales and conversions.
6. COLLECT USER FEEDBACK
Buttons and links can serve as effective tools for collecting user feedback. Consider adding a "Feedback" button that opens a contact form where users can share their thoughts, suggestions, or report issues they encounter on your website. This direct line of communication can help you improve your site's user experience.
7. CREATE INTERACTIVE QUIZZES
Engage your audience with interactive quizzes using buttons and links. Whether you want to create a fun personality quiz or a product recommendation quiz, Squarespace allows you to add buttons that guide users through each step. Link the final result to relevant products or content for a personalized experience.
8. IMPLEMENT EXIT-INTENT POPUPS
Exit-intent popups are an effective way to reduce bounce rates and capture leads. Use buttons and links strategically within these popups to offer users something valuable in exchange for their email address. For example, a button that says "Unlock 10% Off" can lead users to a subscription form where they can receive a discount code in return for subscribing to your newsletter.
9. INTEGRATE SOCIAL SHARING BUTTONS
While we've talked about social sharing buttons in a previous post, it's worth emphasizing their importance. Include social sharing buttons on your content pages to encourage users to share your articles, products, or images on their social media profiles. This not only extends your reach but also boosts your website's visibility and credibility.
10. OPTIMIZE FOR MOBILE
In today's mobile-centric world, it's crucial to ensure that your buttons and links are mobile-friendly. Squarespace automatically optimizes websites for mobile devices, but you should still check how buttons and links appear on smaller screens. Test the functionality and readability to guarantee a seamless user experience across all devices.
Bonus! - Anchor Links
I decided to add this topic, because why not? If you’re really into DIY websites, read on!
Anchor links are the best way to save the time of your visitors in scrolling endless websites.
Table of Contents: Adding anchor links in your table of contents so your viewers can navigate to each specific topic they want to read.
Back to top: If you prefer not to have a table of contents, you can simply add back-to-top links to reach the top of your site.
Note: You can also team up buttons and anchor links for your user to go directly to the place they want.
BONUS: FAQ
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Yes, Squarespace offers extensive customization options for buttons and links. You can adjust their appearance, including colors, fonts, sizes, and shapes, to match your website's branding and style.
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Squarespace doesn't impose strict limits on the number of buttons and links you can add. However, it's essential to maintain a clean and organized layout to prevent overwhelming your visitors.
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Squarespace provides built-in analytics tools that allow you to monitor the performance of your buttons and links. You can track clicks, conversions, and other relevant metrics to assess their effectiveness.
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Yes, Squarespace offers integrations with various third-party services and tools. You can connect your buttons and links to email marketing platforms, e-commerce systems, and more to enhance their functionality.
Conclusion
Yay! No sweat, right? Squarespace buttons and links are invaluable tools to enhance user engagement and streamline navigation on your website. By following these tips and strategies, you'll be well-equipped to make the most out of these digital flyers. Remember, it's all about finding the right balance to provide a seamless user experience. So, go ahead, implement these tips, and watch your website's effectiveness soar!
Just the right amount of sugar and spice!
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Speaking of marketing, don’t forget to also support your fellow bloggers and small businesses. By adding links to their blog posts related to your topic can significantly help both of your SEO. Competition is inevitable in business, but it’s also good if all of your fellow business friends are thriving.
Don’t hesitate to drop a comment below if you have any questions.
For more information for visit: button blocks, links, anchor links.
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